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May 11: Municipal Practice/Future Forum “Emerging Generational Risks, Trends and Opportunities

This event is sponsored by SSMMA associate member Horton; please share with elected officials and municipal staff. Emerging Generational Risks, Trends and Opportunities “How Demographics Influence Government, Politics, and the People who Vote for You” Presented by Neil Howe

Oakbrook, IL / Hamburger University – Monday, May 11, 2015 / 1:30 to 4:30 P.M. CT Registration begins at 1:00 P.M. Visit Horton online at to learn more about upcoming events. Please download the invitation here.

Whether you’re a mayor or manager, member of a school board, fire chief, or any elected public official, you are the voice of your constituents. There is no force more powerful than demographics to shape the attitudes, demands, and preferences of citizens. By understanding how generational patterns evolve, you’ll have a superior advantage in understanding how your decisions impact those in your communities both today and in the future.

Please join us for this exclusive, invitation-only event presented by one of the country’s foremost experts on generational trends and what this means for specifically for governmental entities. This forum will address: • A retrospective look at how America’s cities and towns have been shaped across generations • Why Millenials don’t care for Boomer-style red/blue politics • How to get different age brackets engaged in civil service • How your messages will be interpreted by different age groups • When we will see the next great wave of public spending • What characteristics different generations look for in the places they live, the schools they send their kids to, etc. • How to appeal to voters of different generations

This is an Exclusive Thought Leadership Event Horton’s Future Forum is an exclusive, invitation-only Thought Leadership series; essential for business leaders interested in understanding, identifying and managing future risk. Our knowledge, coupled with industry expertise, help leaders navigate the future opportunity and position their companies for success.

Visit the Horton Group website at for more information on upcoming events.

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